The people side of strategy and change
Napica is an international consultancy that helps leaders turn strategy, mergers and change into everyday behaviour. We combine research in rhetoric, psychology and behavioural science with hands-on experience from organisations in Australia, Asia-Pacific, Europe and the Middle East.
From Copenhagen to Melbourne
Napica's story began in Copenhagen in 2006, when we started training leaders in how they communicate strategy and change under the name Rhetorica. Over time our work moved from training into helping organisations carry out change, and in 2019 Napica became the name of the group. As our clients grew more international, so did we. In 2023 we established Napica Pty Ltd in Melbourne, and today Australia and Asia-Pacific are our main market, while we continue to work with clients in Europe and the Middle East. With offices on both sides of the world, we can work around the clock on our clients' projects.
How we work
Research meets practice.
Every program and project is built on research, and tested on real challenges the same day.
Small team, full focus.
You work directly with experienced consultants. We don't hand your project to juniors.
Local knowledge, global mindset.
We adapt to your organisation, sector and culture, and bring what works elsewhere.
We reply fast.
You'll always hear back from us within one business day.
Associates of Monash University's Enterprise Education
Napica is an associate of Monash University's Enterprise Education. Together we've delivered leadership programs for organisations such as CitiPower and Powercor, and Saudi Water Authority. When a program is delivered with Monash, participants can earn a Monash University Digital Badge.
Napica's leadership
Mathias Grüttner
Managing DirectorMathias has more than 20 years' experience as a consultant in business storytelling, change communication and leadership, and has trained leaders across Europe, Asia, the Middle East and Australia. He holds a master's degree in rhetoric from the University of Copenhagen, is an associate professor at the IT University of Copenhagen and an associate at Monash University, and has lectured at universities in Northern Europe and Australia.
Mette Grüttner
DirectorMette has a background in nursing and a master's degree from Roskilde University in health promotion and stress reduction. She has worked with psychosocial safety and wellbeing since 2016, most recently as an embedded consultant with BaptistCare.
Our consultants
Behind the leadership is a network of experienced consultants, facilitators and subject-matter experts in communication, leadership, behavioural science and health and safety. We put together the team that fits each program or project, so you always work with senior people who know your field.
The Napica group
Napica ApS is the parent company of Rhetorica ApS. The two companies share research, methods and people, and each focuses on its own market.
Change leadership: training programs and change projects for organisations in Australia, Asia-Pacific, Europe and the Middle East.
napica.comNapica at a glance
- Napica Pty Ltd, Melbourne, Victoria (ABN 65 667 003 036), and Napica ApS, Copenhagen, Denmark
- Services: leadership and change training programs, change communication and change management consulting, psychosocial safety
- Associate of Monash University's Enterprise Education
- Clients include Saudi Water Authority, CitiPower and Powercor, Arla Foods Ingredients, BaptistCare, Ørsted, Netcompany, Aarhus University, Daiichi Sankyo, Grant Thornton and Everllence
Napica ApS is the parent company of Rhetorica, communication and rhetorical training.